The E-Commerce industry is always evolving and it keeps on going like that. Now the popularity of online stores has increased a lot. Many business have decided to go online by creating Online Stores.
Check out some of the latest trends that will change the E-Commerce industry drastically in the near future.
1. Artificial Intelligence
Artificial Intelligence (AI) along with machine learning creates a totally new shopping experience for customers. AI can create automated and unique personalized shopping experiences. AI keeps on collecting data on customers regarding their shopping patterns and creates tailor-made shopping experiences for them.
2. Mobile E-Commerce
Smartphones have become an unavoidable part of everyone’s daily lives and thus Mobile E-Commerce has also become quite popular. Studies say that the majority of online sales come from Mobile Phones. So, it is very important to make your Shopping stores are responsive across all popular devices like Phones and Tablets. Every E-Commerce Shop owner should make mobile e-commerce their priority.
3. Voice Search
Voice search is another trend that is going to create waves in the E-Commerce industry. Voice search have become very popular and now. Alexa, Siri, Google Assistant, and Cortana have become known household names. To an extent, they plan and schedule the daily lives of millionaires around the globe. So it is very essential that your Website is equipped for voice search.
4. Shopping Chat Bots
Shopping chatbots are another cool innovative trend that can be added to Online Stores. By installing a shopping chatbot you make your website more customer-friendly. ChatBots can ask and provide relevant informations like price, offers, product links, etc to the customers quickly. Experts say that 70% of businesses will make use of chatbots in the upcoming future. They can easily replace the traditional chat support system.
5. Augmented and Virtual Reality
Augment Reality is a game-changer for E-Commerce stores. Through this technology the customers can literally see the item that they are looking at, it provides different features like 360-degree views and more through which the customers can easily understand the product and decide whether they should buy it or not.
6. Product videos to improve engagement
The use of product videos has become very popular nowadays. Customer’s engagement rate increases if they find relevant and interesting product videos on the product pages. This also helps in reducing the overall bounce rate of the website.
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