In an increasingly competitive e-commerce environment, perhaps it has never been as important to ensure your customers have an easy and seamless shopping experience. Among the areas you will pay a lot of attention to is your checkout page. A well-designed checkout page will ensure, above all else, higher conversions and reduced abandoned carts.
We shall walk you through the process of editing a Shopify checkout page step by step. Besides that, we will look at the best practices for checkout page design.
Checkout page customization Steps
Step 1: Access your Checkout Settings
Open your Shopify admin. Click on Settings. Then, click Checkout.
Step 2: Customize your Checkout Page
Find several options on this Checkout page that change the appearance and feel of your checkout page. A few options that you can set include:
Logo: Add your logo to the checkout page so it is memorable to a customer.
Background: You can change the color of the image of your checkout page background.
Typography: Customise the fonts and colors of your checkout page.
Checkout type: Decide if you will have one page or a multi-page checkout.
Customer contact information: Decide how much you will obtain at this checkout
Customer private information: Choose if you should obtain at the checkout
Promotion preference: Activate or deactivate promotional emails and sms marketing
Address settings: Configure your address settings.
Abandoned checkout email: Config your abandoned checkout email
Checkout language: You can change your checkout page
Step 3: Save Changes
After making your changes, press the Save button to save those changes.
Checkout Page Design Best Practices
Aside from the options above for customization, there are numerous best practices you should take into consideration when designing your checkout page. Among these best practices are:
Keep minimal: A clean, free-from-clutter check-out page is more important than anything else. Keep all text and numbers to a minimum with the least number of images.
Simplification: Navigation to your checkout page should be clear. You ought to use clear readable, explicit labels on all fields.
You should have a secure checkout to give confidence to customers that their personal information is secure.
Alternative Payment Methods: credit cards, PayPal or Apple Pay
Info on Shipping: give shipping details and any shipping costs incurred with an approximate delivery time.
Progress Bar: shows a customer how far they’ve moved along in the check-out process.
Test your checkout page: before you launch it, make sure you’ve tested the checkout page extensively so that it will work.
Watch the full video for how to customize the Shopify checkout page here:
Conclusion
By following the tips given in this blog post, you will, therefore be able to come up with a check-out page that is both beautiful to look and work on. This will increase conversions in your stores since not many people will abandon their carts as before.
If you need any help making your Shopify checkout page the best, one place to look into would be MAQ Computer Services LLC, which is considered one of the best Shopify partners in UAE. We provide many services on Shopify such as web design, web development, and even more marketing services.
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